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Principles
FW Cook is built upon a foundation of steadfast principles that extend back to our founding in 1973.
Founding Principles
Frederic W. Cook & Company, Inc. was founded over 50 years ago based on the following principles:
- Superior consulting services
- Highest professional and ethical standards
- Responsibility to our profession
- Invested in our talent
- Deep respect for the confidential nature of relationships
- Natural responsibility to governing agencies and communities
Our Founder Frederic W. Cook (1940-2018)
Frederic W. Cook was an iconic leader and pioneer in the field of executive compensation consulting. He established Frederic W. Cook & Company, Inc. in 1973 as an independent consultancy with executive compensation consulting as its sole focus. By the time he retired in 2013, the firm had seven offices with over 80 employees advising many of the largest and most successful businesses in the world. The firm’s market share of the Fortune 1000 and S&P 500 was and continues to be unmatched.
From the very beginning, it was Fred’s plan to create a firm that would succeed him by recruiting quality people and fostering a positive culture. Central to the success of this concept is consultant ownership and management of the firm. His passion was getting people to think about what was meaningful to them, and then developing structures and incentives to motivate them towards achieving a vision that benefited future generations.
Fred was known as an innovator and an industry leader. He was an early advocate and creative thinker on the topic of executive and manager stock ownership, with a firm belief that having “skin in the game” with investors would drive long-term performance. His contributions were recognized with an Honorary Life Membership in the American Compensation Association (now WorldatWork), as a Fellow in the National Academy of Human Resources, and a WorldatWork Keystone Award.
In addition to his business accomplishments, Fred was a member of the Defense Department’s Business Board from 2002 to 2013, and an avid board member of the Hudson Valley Shakespeare Festival from 2013 to 2018.
Fred passed away in early 2018 but his spirit lives on within the firm’s culture, and the strong, principles-based manner in which we approach our work and engagement with clients and colleagues.

